Whenever you embark on a new adventure, remember that hindsight is 20/20, so it’s helpful to learn from experienced forerunners.

In last week’s episode of the Bright Planning Marketing Podcast, your host Catherine Campbell discussed why mobile marketing is a best-kept secret.

In Episode 28, Catherine provides some valuable tips that you need to know before you launch your first mobile campaign. She talks about how to be strategic with your planning and execution of mobile marketing. Catherine also discusses how you can get more engagement from your audience through text messages.

In this show, you’ll also learn exactly what the end game is with a mobile campaign. And you may even hear why poor mobile marketing strategies can be equated with horror movies. You don’t want to miss this one! Join us!

All good marketing should feel like it’s there just in time and just for you. … You want to be their ‘Huckleberry.’

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