We represent restaurants, food products and beverage brands that are local, thoughtful and sustainable.
Food + Beverage
If your product or professional service creates a positive impact, we can help you grow.
Lifestyle Brands
Our agency helps launch books, represent thought leaders and create a platform for industry pioneers.
Authors + Thought Leaders
BRIGHT PLANNING
IS AN ASHEVILLE-BASED BOUTIQUE MARKETING AND PR AGENCY
Using a story-driven campaign approach and a specialized process, our agency exclusively works with brands that are eco-friendly and/or socially responsible:
- Food & Beverage: local, organic, farm to table, sustainable
- Hospitality: ecotourism, positive impact experiences
- Lifestyle: natural, organic products and services
- Chefs & Authors: innovative thought leaders
As marketing and PR campaign architects, we find the unique pivotal moment that makes a person say “yes” under their breath and buy from your brand. Then we create a campaign of micro-moments just like that one.
06.19.2019Podcast, Copywriting Tips
Originally posted 10.18.2017 Updated 06.19.2019 We get a number of inquiries in which people ask us, “What is content writing, exactly?” Even those who cou...
06.13.2019Marketing Strategy
So you’ve written a book about your business, your industry, your company story, or simply your passion for why it is you do what you do. Maybe it’s an in-d...
06.05.2019Marketing Strategy
Originally posted 04.18.2018 Updated 06.05.2019 Hashtag usage can be a very effective marketing strategy. It’s great for building brand awareness, helping cu...
STRATEGIC MARKETING & PUBLIC RELATIONS