MENUCLOSE
Story-Driven Marketing and PR
We tell good stories about people doing good things.
View Our Work
We represent restaurants, food products and beverage brands that are local, thoughtful and sustainable.
Food + Beverage
If your product or professional service creates a positive impact, we can help you grow.
Lifestyle Brands
Our agency helps launch books, represent thought leaders and create a platform for industry pioneers.
Authors + Thought Leaders

BRIGHT PLANNING

IS AN ASHEVILLE-BASED BOUTIQUE MARKETING AND PR AGENCY

Using a story-driven campaign approach and a specialized process, our agency exclusively works with brands that are eco-friendly and/or socially responsible:

  • Food & Beverage: local, organic, farm to table, sustainable
  • Hospitality: ecotourism, positive impact experiences
  • Lifestyle: natural, organic products and services
  • Chefs & Authors: innovative thought leaders

As marketing and PR campaign architects, we find the unique pivotal moment that makes a person say “yes” under their breath and buy from your brand. Then we create a campaign of micro-moments just like that one.

Podcast Replay: Episode 58—Content Writing & How to Do it Right
Originally posted 10.18.2017 Updated 06.19.2019 We get a number of inquiries in which people ask us, “What is content writing, exactly?” Even those who cou...
Read More
Why Do You Want to Self-Publish Your Book?
So you’ve written a book about your business, your industry, your company story, or simply your passion for why it is you do what you do. Maybe it’s an in-d...
Read More
Your Marketing Campaign Needs A #Strategy
Originally posted 04.18.2018 Updated 06.05.2019 Hashtag usage can be a very effective marketing strategy. It’s great for building brand awareness, helping cu...
Read More

FOLLOW @BRIGHTPLANNING