Bright Planning

Story-Driven Marketing and Public Relations

We tell good stories about people doing good things.

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We represent restaurants, food and beverage brands that are intentional, sustainable, and unique.

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Food + Beverage

We work with brands that offer beautiful, sustainable products and experiences.

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Lifestyle

Our agency manages food writing and cookbook launches, appearances, and brand platform growth.

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Chefs + Authors

IS AN ASHEVILLE-BASED MARKETING AND PR AGENCY

Using a story-meets-science approach for every campaign, our agency works with brands that are thoughtful and unique:

Food & Restaurants
Beverage
Lifestyle
Chefs/Authors

As award-winning writers, marketers and public relations experts, our mission is to bring good people doing good things into the spotlight.

We are a boutique agency that offers small town Southern hospitality, big city marketing expertise and media relationships, global cultural awareness…and a bit of personality.

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Our clients have been featured in...

James Beard, Who? Defining Your Own Restaurant Success

10.08.2019Marketing Strategy

Let’s agree that there are more than a handful of restaurant owners who don’t know who James Beard is and that there are even more who cook food that would...

3 Creative Ways to Grow Your Email List

09.30.2019Marketing Strategy

Another one of these posts? Really? A quick search of tips for growing your email list brings millions of results, so why is this advice from Bright Planning an...

Instagram 101 for Beverage Brands

09.24.2019Social Media, Marketing Strategy

The power of Instagram is in the visual quality of the posts and the engagement of the audience. Companies selling drinks—whether alcoholic, non-alcoholic, en...

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BRIGHT PLANNING

IS AN ASHEVILLE-BASED MARKETING AND PR AGENCY

Our clients have been featured in...

FOLLOW @BRIGHTPLANNING

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