We represent restaurants, food products and beverage brands that are intentional, sustainable, and locally-focused.
Food + Beverage
If your product or service creates a positive impact, we can tell your story to more people.
Hospitality + Lifestyle
Our agency handles book launches, appearances, and brand platform growth.
Chefs + Authors
BRIGHT PLANNING
IS AN ASHEVILLE-BASED BOUTIQUE MARKETING AND PR AGENCY
Using a story-driven campaign approach, our agency exclusively works with brands that are eco-friendly and/or socially responsible:
- Food & Beverage: local, organic, farm to table, sustainable
- Hospitality: ecotourism, positive impact experiences
- Lifestyle: natural, organic products and services
- Chefs & Authors: innovative thought leaders
As award-winning writers, marketers and public relations experts, we help brands find the unique pivotal moment that makes a person say “yes” under their breath and become a loyal customer.
“If NASA and Wes Anderson got together and opened a marketing agency, it would be Bright Planning.”
We are a boutique agency that offers small town Southern hospitality, big city marketing expertise and media relationships, and global cultural awareness.
Our clients have been featured in...
08.20.2019News
We have the pleasure of partnering with a new community-focused restaurant concept, Jettie Rae’s. Jettie Rae’s is a small-footprint seafood restaur...
08.14.2019Marketing Strategy
In a time when people carry around powerful computers in their pockets—smartphones—it’s not surprising having fingertip access to the Information Super Hi...
08.07.2019Marketing Strategy, Podcast
Originally posted 7.17.2018 Updated 8.6.19 Back-to-school marketing campaigns are for more than just the big box stores. This magical time of year is an advanta...
STRATEGIC MARKETING & PUBLIC RELATIONS