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Ep 98: How to Write Product Descriptions That Sell
If you want to learn how to write product descriptions that sell, Episode 98 of the Bright Planning Marketing Podcast can help! Naturally, you can always observ...
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Harnessing the Power of Artificial Intelligence Assistants
There’s a new player in the consumer marketplace, and she has the potential to change everything we think we know about how people shop and interact with busi...
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Ep 97: Public Relations Timelines For Your Launch
The art of public relations tends to go hand in hand with marketing. If you’re getting ready to market a product, service, or book launch, you can pave the wa...
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Immersive Marketing: Not Just for Real-Time
The competition between online retailers and brick-and-mortar stores is as fierce as ever, and as technology grows, so do the ways in which the marketing experi...
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Ep 96: Should You Use Medium in your Content Marketing Strategy
Medium.com is a free, online publishing platform that has become a popular resource for content marketers. It is essentially a blogging tool with a built-in aud...
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Ep 95: The Current State of Social Media plus Platform Tips
First things first! Signature Brand Story launches today, October 1, 2018! signaturebrandstory.com What is the current landscape of social media? If you’v...
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Ep 94: 5 Brand Storytelling Examples That Skyrocketed Their Companies
In Episode 94, your host Catherine Campbell discusses just how powerful brand storytelling can be. She highlights five particularly compelling examples of how...
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Beacon Marketing: Using Proximity to Entice Customers
When a customer enters your store, it’s not like when they shop on your website. You can’t see how long they linger over certain products, how close they ar...
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