08.07.2019Podcast, Marketing Strategy
Originally posted 7.17.2018 Updated 8.6.19 Back-to-school marketing campaigns are for more than just the big box stores. This magical time of year is an advanta...
07.19.2019Podcast, Marketing Strategy
Originally posted 08.07.2018 Updated 07.19.2019 Music is “the universal language,” but is that true for marketing? In Episode 88 of the Bright Planning Mark...
06.19.2019Podcast, Copywriting Tips
Originally posted 10.18.2017 Updated 06.19.2019 We get a number of inquiries in which people ask us, “What is content writing, exactly?” Even those who cou...
11.06.2018Podcast, Marketing Strategy
Woohoo! It’s Episode 100 of the Bright Planning Marketing Podcast! That means we’ve brought you at least 33 and a half hours of free marketing advice! Most...
10.30.2018Podcast, Marketing Strategy
In Episode 99 of the Bright Planning Marketing Podcast, we’re wrapping up Season 2 — our Girl Power Season — with an awesome show that recaps the highligh...
10.23.2018Podcast, Marketing Strategy
If you want to learn how to write product descriptions that sell, Episode 98 of the Bright Planning Marketing Podcast can help! Naturally, you can always observ...
10.02.2018Podcast, Marketing Strategy
First things first! Signature Brand Story launches today, October 1, 2018! signaturebrandstory.com What is the current landscape of social media? If you’v...
In Episode 94, your host Catherine Campbell discusses just how powerful brand storytelling can be. She highlights five particularly compelling examples of how...
STRATEGIC MARKETING & PUBLIC RELATIONS