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Ep 94: 5 Brand Storytelling Examples That Skyrocketed Their Companies
In Episode 94, your host Catherine Campbell discusses just how powerful brand storytelling can be. She highlights five particularly compelling examples of how...
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Ep 89: Brainstorm Ten Social Media Campaigns in 20 Minutes
After a while some businesses have a hard time coming up with what to post about in their social media. It can be a challenge! Today Catherine shares 10 social...
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5 Reasons We Miss MySpace
With so many social media platforms to choose from today, each with their own pros and cons, it’s hard to remember a time when there was only one: MySpace. In...
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#Hashtag This
Hashtag usage can be a very effective marketing strategy. It’s great for building brand awareness, helping customers find your products and services, and stay...
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A Quickstart Guide To YouTube Marketing

With 3.25 billion hours watched each month, YouTube can be a major asset in your marketing strategy for your business, something only 9% of small businesses...

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Why LinkedIn Is Still A Big Business Driver

LinkedIn is a smart way for businesses to interact, elevating the platform from the swap meet networking mentality to a true conduit for meaningful connectio...

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Marketing With Celebrities: How to Calculate Your Endorsement Offer

Celebrities and high profile influencers can have an enormous reach to your ideal market. But is it worth the endorsement price? Here's a very easy primer on...

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Social Media Marketing Strategy For Businesses That Hate Social Media

I sat down with Robin Everson over at CBS Business Pulse to talk about how small businesses grapple with social media marketing strategy, and what to do if y...

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