Music is supposedly “the universal language,” but is that true for marketing? In Episode 88 of the Bright Planning Marketing Podcast, we discuss methods for using music in marketing to infuse the energy and emotion that our customers are intended to feel.

We discuss where music is used, and we also talk about using music in “pillar content.” How do you find music that can be used legally in campaigns and marketing materials? And the biggest question, is it expensive? We answer these questions and more in the episode many of our listeners have been looking forward to.

In Episode 88, we also give you a quick update on our Signature Brand Story. The class begins on October 1, 2018! Join us to learn more about how you can incorporate music into your marketing!

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