Your brand is competing for attention. Let’s help you win.

Instead of throwing thousands of dollars at outdated advertising methods, you can funnel that budget and stretch it even further with a smart content marketing & PR strategy.

Your business IS shaping the future. Here’s why:

Our purpose as an Asheville-based marketing agency is to help small businesses–like yours–grow and stand out against your competitors. We believe small, ethical companies that are hyper-focusing the community experience are the future of our economy. A small company that focuses on the details, the experience, and the story behind its product or service can have a significant impact. You don’t have to do it alone or juggle ten hats with your small team. That’s why we’re here: to provide thoughtful, extraordinary content marketing and public relations services to businesses like yours.

How do you want to grow?

Whether you need a one-time guided training, a step-by-step content plan for the next 6 months, or need to hire our marketing team to handle your daily content creation and public relations outreach, we’re here to help.

If you struggle to come up with content ideas…

If you can’t find the right words or captions…

If you feel overwhelmed with planning your marketing calendar…

Schedule a complimentary 30-minute meeting with Bright Planning’s director, Catherine Campbell.

Content Marketing Plans

A great place to start. Receive a one-time analysis of your current marketing, next step recommendations, and a detailed content plan for the next several months.


Full-Service Content Marketing & PR

For the overwhelmed business owner. We offer weekly and monthly content creation, management, reporting, and public relations outreach strategies. All customized to fit your time, needs and budget.

Professional Copywriting

If you hate writing stuff, give it to us. Our team has crafted nationally-recognized copy for websites, blogs, articles, ebooks, video scripts, email campaigns, ads, and more.


Asheville Marketing Workshops

For the local business or team. We offer customized marketing training in Asheville, offering 2- and 4-hour workshops. Learn SEO, brand storytelling, social media, email, podcasting, and more.